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Our Orange Paper aimed to develop an omnichannel strategy that prioritises user-centric communication in healthcare, ensuring clarity and effectiveness.
Madano provided bespoke recommendations to Mummy's Star on how to engage online and build connections both digitally and in the real world.
Over 80 people attended the virtual two-day event, with 16 presentations, five videos, three external clinicians in attendance and three emailers.
The estimated reach of WeCare was 24 million impressions globally, via Google, Facebook, LinkedIn, YouTube, in-app banners and programmatic marketing.
